Photography
Product photography
Google Nest has provided imagery of Google Nest Learning Thermostat for use in marketing materials. Use the Hero as the primary image. When displaying multiple images of Google Nest Learning Thermostat, please do so in the order shown below. Please have Nest review any additional images you produce.
Premium
Lifestyle
Our photography uses natural light and shows lifestyle imagery that isn’t posed or staged or perfect. It’s a little messy. A glimpse into a real home.
Premium
Clear space and cropping
Please use these product imagery guidelines when incorporating the Google Nest Thermostat E into your own marketing assets. The product photography should always have ample breathing room around it. Do not place text or other elements within 1/4 of the height of the product on all sides.
Include the product shadow in the clear space area
Do’s and don’ts
Avoid cropping Nest thermostats wherever possible. If you do have to crop Nest thermostats, follow these examples on how best to execute:
Please always.
Please always.
Crop the Thermostat on small assets where space is limited, such as digital ads.
Please always.
Please always.
Crop the thermostat on small assets where space is limited, such as digital ads.
Please do Not
Please do Not
Type: Do not place graphics over Google Nest product photography, or in its shadow.
Violators: Do not use violators on a Google Nest product image. If you need to use a violator or other graphics, place them beside a product image or with text that describes the product.
Please do Not
Please do Not
Screen images: Use only screen images provided by Google Nest, and never alter or replace them.
Backgrounds: Do not place Google Nest product photography on a “busy,” patterned or cluttered background. Google Nest products
Please do Not
Please do Not
Don’t drop the shadow: Do not move or crop the shadow.