Legal requirements
Any creatives that include or refer to the Google Maps trademark must be reviewed and fully approved by Google’s brand team. In addition, the following legal requirements apply.
When using...
You are required to...
Include the ™ symbol |
Include an attribution statement |
|
Google Maps |
✕ |
✓ |
Google Maps logo(s) |
✕ |
✓ |
Instructions
How to include the attribution statement
Google’s brand features (product names, logos, screenshots, and other distinctive features) can only be used with our explicit permission. If you’ve been granted permission to use our trademarks in your marketing materials, you’ll need to include an attribution statement in the creative, see how.
All brands – Legal line generator
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We’ve created our legal line generator tool to take out the guesswork. Easily auto-generate the correct legal line for your marketing materials across all Google products and services. Simply select the brand(s) and language(s) to generate the appropriate attribution statement in an instant.
You can find simple instructions and everything you need in our tools page.
Legal line generatorSocial media
Social media posts do not need an attribution statement. For banners and clickable creatives, the attribution statement can be included on the destination landing page.