Brands Select a brand Google Lens
  • Android
  • Android Auto
  • Android Enterprise
  • Android TV
  • Android XR
  • Cars with Google built-in
  • Chrome
  • Chromebook
  • Diversity and inclusion
  • Family Link
  • Fitbit
  • Gemini
  • Google Assistant
  • Google brand
  • Google Cast
  • Google Chromecast
  • Google Lens
  • Google Maps
  • Google Meet
  • Google Nest
  • Google Nest Display
  • Google Nest Pro
  • Google Nest Safety
  • Google Nest Security
  • Google Nest Speakers
  • Google Nest Thermostat
  • Google News
  • Google One
  • Google Pay
  • Google Photos
  • Google Pixel
  • Google Pixelbook
  • Google Pixel Tablet
  • Google Pixel Wearables
  • Google Play
  • Google Play Protect
  • Google TV
  • Google Wallet
  • Google Wifi
  • ND4C Guidance
  • Waze
  • Wear OS by Google
  • Works With Google Home
  • YouTube
  • YouTube Kids
  • YouTube Music
  • YouTube Premium
  • YouTube TV
Page selection Select a page Lockups
  • Lockups
English - United States

Lockups

Contents

Lockups

Color versions and backgrounds

Full-color logo lockups

Clear space

Please leave enough clear space around the logo lockup. The minimum clear space for the horizontal lockup is one full height of the icon (X) on all sides, and the minimum clear space for the vertical lockup is half the height of the icon (X) on all sides.

Clear space requirements (horizontal)

Clear space requirements (vertical)

Color lockup versions

Visual identity_lockups_grey wordmark

Full-color lockup with grey wordmark

Visual identity_lockups_white wordmark

Full-color lockup with white wordmark

Monochrome logo lockups

Visual identity_lockups_monochrome logo lockups_grey

Monochrome lockup – Grey

Visual identity_lockups_monochrome logo lockups_white

Monochrome lockup – White

Do's and Don'ts

do
DO

Do use full-color logo lockup with grey wordmark on white backgrounds.

alternative
ALTERNATIVE

Do use full-color logo lockup with grey wordmark on backgrounds with a max. 5% tint of black.

do
DO

Do use the full-color logo lockup with white wordmark on backgrounds with a min. 80%. black.

alternative
ALTERNATIVE

Do use the full-color logo lockup with white wordmark on backgrounds with a max. 100% black.

dont
DON'T

Do not use the full-color logo lockups over imagery and patterns.

dont
DON'T

Do not use the full-color logo lockups on unspecified colors.

The dark one-color lockup can be used on light backgrounds.

do
DO

Do use dark one-color lockup on light background min. 0% black.

alternative
ALTERNATIVE

Do use light one-color lockup on dark background max. 40% black.

The light one-color lockup can be used on dark imagery and patterned backgrounds.

do
DO

Use the light one-color lockup on dark background max. 40% black.

alternative
ALTERNATIVE

Use the light one-color lockup on dark background max. 100% black.

do
DO

Use light one-color lockup over imagery.

do
DO

Do use light one-color lockup over color background.