Color palette
The Android TV wordmark should always be monochrome black or white. The color palette below reflects the core colors that make up the overall Android brand. These colors may be used as complements or background in marketing material, but the Android TV wordmark should not be adjusted from monochrome black or white.
Primary color
Just like our icon and wordmark, our colors are a mix of where Android has come from and where we want to go. Android Green is our primary color, a nod to the iconic robot green, but muted slightly to reflect how the brand has matured. When building for the brand, always start with Android green and make sure it is not too overpowered.
Android green
- Hex #3DDC84
- rgb 61/220/132
- cmykc 52/0/45/0
- cmyku 45/0/40/0
- pms 2412 CS
Secondary colors
After starting with Android green, layer in our secondary colors – like blue, which hints at Google, our parent company, and Navy, which gives our compositions a grounded background to place elements against. Use these to accent your compositions.
Blue
- Hex #4285F4
- rgb 66/133/244
- cmykc 83/41/0/0
- cmyku 77/27/0/0
- pms 2173 CS
Navy
- Hex #073042
- rgb 7/48/66
- cmykc 100/64/47/44
- cmyku 96/66/52/25
- pms 309 CS
Tertiary colors
Orange, light blue and chartreuse are our tertiary colors can be used for backgrounds or added visual punch.
Orange
- Hex #F86734
- rgb 248/103/52
- cmykc 0/69/82/0
- cmyku 0/63/66/0
- pms 1645 CS
Light blue
- Hex #D7EFFE
- rgb 215/239/254
- cmykc 15/6/2/0
- cmyku 24/9/4/0
- pms 9402 CS
Chartreuse
- Hex #EFF7CF
- rgb 239/247/207
- cmykc 8/0/13/0
- cmyku 5/0/13/0
- pms 9544 CS
Additional colors
Black and white are not our brand colors, but they may be used in your marketing materials. Black should be used only for copy, while white can be used for copy, background, or to outline shapes.
Black
- Hex #000000
- rgb 0/0/0
- cmyk 50/50/50/100
- pms BLACK C
White
- Hex #FFFFFF
- rgb 255/255/255